euphoria meets holy crap meets badass

When it comes to marketing your brand on Twitter, there are several ways to go about it. You can pay to have your sponsored tweets appear in the trending topics. You can come up with a clever tweet that’s worthy of being retweeted and shared among the masses. Tough, but it’s possible. Or here’s my idea. What if Twitter created a new ad model where brands pay whenever users post a tweet about their brand?

If they agree to join this ad model, whenever tweets mention their brands with a hashtag, then a logo, icon or maybe even brand favicon would appear in place of text. Users are already used to seeing symbols appear periodically in tweets. Remember the World Cup soccer ball that everyone loved? And the flags of all the countries competing?
 

What I like about this idea is the fact that an icon the size of the World Cup soccer ball would only take one or two characters, which is a big deal when you only have 140 characters. Plus, it’s small enough to not take over the whole tweet. But it’s visual enough to draw attention.
 
It’s just an idea. I’m sure this might annoy some people. Maybe lots of people. But maybe if users could share the profits with Twitter somehow they wouldn’t mind so much or based on the money generated by a user, they could donate a % to a charity of their choice. This is just something I was thinking about. Thoughts?

Tags: Ad, brand logo, pay, soccer ball, Tweets, Twitter, world cup